TOP 18 best 40-inch TVs: rating 2024-2025 and which one is better to choose in terms of price / quality ratio

Inexpensive TVs now they are not much inferior to more expensive models.

Therefore, when choosing a device with a 40-inch screen, do not rush to overpay for the brand - take a closer look at young companies that have just entered the market.

We have compiled an up-to-date rating for 2024-2025 of such TVs, which pleasantly pleased their owners.

After comparing their characteristics, we selected those models that are especially good in terms of price / quality ratio.

The rating is based on real reviews, indicating both positive and negative aspects.

Rating of the TOP 18 best 40-inch TVs of 2024-2025

Place	Name	Price
TOP 5 40-inch TVs price / quality 2024-2025 release
1	SUPRA STV-LC40ST00100F 40?	Ask for a price
2	SUPRA STV-LC40LT00100F 40?	Ask for a price
3	HARPER 40F720T 40?	Ask for a price
4	Sharp 40BL5EA 40?	Ask for a price
5	SUPRA STV-LC40LT0075F 40?	Ask for a price
TOP 5 40-inch TVs with SMART TV
1	Polarline 40PL11TC-SM	Ask for a price
2	SkyLine 40LST5970	Ask for a price
3	Sony KDL-40WD653	Ask for a price
4	HARPER 40F660TS	Ask for a price
5	Samsung UE40NU7170U	Ask for a price
TOP 5 TVs 40 inches Full HD 1080p
1	Polarline 43PL51TC	Ask for a price
2	Sony KDL-40RE353	Ask for a price
3	Hyundai H-LED40F401WS2	Ask for a price
4	HARPER 40F660T	Ask for a price
5	KIVI 40FK20G	Ask for a price
TOP 3 40-inch 4K UHD TVs
1	Panasonic TX-40GXR700	Ask for a price
2	Sharp LC-40UG7252E	Ask for a price
3	KIVI 40UR50GR	Ask for a price

How to choose and what to look for?

When buying a TV, you need to pay attention to several parameters:

• Smart TV. This function allows you to watch movies and programs online. Also, the TV can be synchronized with other devices, which allows you to view content on a large screen. However, it is worth remembering that such TVs are only suitable in combination with high-speed Internet.
• Permission. Today, there is not too much premium content in high quality (4K, HDR, etc.), but it is increasing every day. Some satellite operators already provide channels with 4K resolution. However, in some cases, ordinary permission Full HD will be quite enough.
• Manufacturing firm. Most often, you can see TVs with a diagonal of 40 inches from Samsung. The device is not bad, but it is important to carefully check them when buying. Also, models from Sony, Panasonic, Thomson, Supra.

The best 40-inch TVs price / quality 2024-2025 release

SUPRA STV-LC40ST00100F 40?

Buying a forty-inch SUPRA STV-LC40ST00100F you get HD for an affordable price a TV with a good picture and good sound in a package of minimalistic modern design.

The device is equipped with built-in digital and satellite receivers, MKV video player, Wi-Fi support and an Internet port. There are also two USB ports for connecting removable media.

At startup, already installed 20 free digital and 2 analog channels are detected (in some regions, the number may be different).

They are caught on a portable antenna. But the promised FULL HD quality is available only with the purchase of satellite content.

However, movies and videos downloaded in this resolution are shown with the declared quality.

Using a wireless Internet connection, you can connect to a computer or tablet and view content on a large screen.

A keyboard and mouse connection is available to freely surf the web pages in the installed browser. There is a small package of pre-installed applications, you can expand it by visiting the store.

There is a separate button for Youtube on the remote control.a. This is a really good smart TV for the money.

It is worth noting that this is one of the best models of 2024-2025.

Main characteristics:

1. The screen refresh rate is 60 Hz.
2. Sound power - 16 W (two speakers of 8 W each).
3. Diagonal 40 inches.
4. Screen resolution - Full HD (1920 × 1080).
5. TV dimensions - 89.8 × 56.2 × 18.3 cm.

SUPRA STV-LC40LT00100F 40?

The second model of the popular forty-inch TVs is also owned by the company. SUPRA.

They once again prove that they can compete with more expensive manufacturers, not inferior in picture and sound quality, functionality and equipment.

Classic design with a thin frame, installation on legs or on a wall through a suspension bracket, a remote control with clear controls that even the elderly can master - these are definitely the advantages of a brand with a Russian residence.

For little money, you get a clear, stable picture in HD quality, with natural colors and clear contours.

Manual image settings are available.

Sounds like the 16W model above, but noise can be noticed at high volumes.

Lightweight, beautiful, with a basic set of necessary ports and connectors (digital and satellite receiver, MKV video player, Wi-Fi support and an Internet port, two USB connectors for connecting removable media).

Finds and switches channels quickly, allows you to connect at the same time prefix and computer, view content from a tablet or smartphone.

Main characteristics:

1. The screen refresh rate is 60 Hz.
2. Sound power - 16 W (two speakers of 8 W each).
3. Diagonal 40 inches.
4. Screen resolution - Full HD (1920 × 1080).
5. TV dimensions - 89.8 × 56.2 × 18.3 cm.

HARPER 40F720T 40?

Classic slim black body and screen with a small frame - no frills, calm minimalistic design.

Image quality with Full HD resolution (1920x1080) allows you to immerse yourself in what is happening on the screen without being distracted by glare and contrast differences.

The boundaries of objects and small details are clearly developed, even dynamic scenes in a movie or when watching sports broadcasts will not ripple or jump, causing eye strain.

Manual image settings available.

The DVB-T2 standard provides a high-quality digital channel signal, 2 USB inputs allow you to play movies from a flash drive, hard drive, tablet or smartphone.

There is a function of recording your favorite movies and programs on removable media.

The sound is transmitted by two side speakers of 8 watts each. Users note that the sound is voluminous, clear, often you don’t even need to connect an additional audio system.

This is a good model for the elderly, as the controls and menus are simple, without a huge number of additional features.

Main characteristics:

1. The screen refresh rate is 60 Hz.
2. Sound power - 16 W (two speakers of 8 W each).
3. Diagonal 40 inches.
4. Screen resolution - Full HD (1920 × 1080).
5. TV dimensions - 89.3 × 55.6 × 21 cm, 6 kg.

Sharp 40BL5EA 40?

At first glance, everything in this TV is standard: both the narrow bezel around the screen and the installation on feet or hanging bracket, and buttons for manual control on the side of the unit.

The main set of ports and connectors is installed: two antennas for cable and satellite TV, a module for conditional access to paid channels, a component video input, 4 HDMI inputs, three USB connectors (including one micro USB).

Interestingly, you can control the TV not only with a traditional remote control, but also with your voice..

The microphone is built into the remote control, when connected to Bluetooth, it is able to receive and transmit voice commands. You can install a standard utility from the Google Play Store on your smartphone and give instructions through it.

Pleasantly surprised by the sound of speakers of 10 W each. The quality can be adjusted to suit yourself through the installed equalizer.

The SVA-matrix provides a high-definition contrast and rich image, while the color reproduction is natural, without any obvious distortions..

There is a manual adjustment of the temperature of colors, saturation, basic shades and other image parameters, which allows you to adjust the picture to your taste.

Main characteristics:

1. The screen refresh rate is 60 Hz.
2. Sound power - 20 W (two speakers of 10 W each).
3. Diagonal 40 inches.
4. Screen resolution - 4K UHD (3840 × 2160).
5. TV dimensions - 91.4 × 57.5 × 18.7 cm.

SUPRA STV-LC40LT0075F 40?

The first thing that users of this model note is that the TV instantly responds to commands from the control panel.

Setting up channels, images, sound - fast response without long freezes.

Sound power is 16 W, two speakers of 8 W each are placed on the sides of the device.

Some buyers note that the sound lacks volume, but in digital TV format, the TV sounds quite acceptable.

But the image of this model is one of the best among the most popular models of 2024-2025 - the picture is clear, with natural color reproduction, without glare.

Wide viewing angle, no black problem. Details do not blur, the image does not crumble during fast frame changes.

The TV has connectors: AV, three HDMI, two USB. There is support for CI (one slot).

The user can connect removable media or a smartphone while viewing content on a large screen. This screen is also good when connecting playful consoles.

The kit comes with a simple remote control with which you can adjust the sound and picture settings, set the timer, make a list of channels, etc.

We note right away that despite the modernity of the model, older people will also cope with it.

Main characteristics:

1. The screen refresh rate is 60 Hz.
2. Sound power - 16 W (two speakers of 8 W each).
3. Diagonal 40 inches.
4. Screen resolution - Full HD (1920 × 1080).
5. TV dimensions - 90.4 × 56.1 × 18 cm.

The best 40-inch TVs with SMART TV

Here is a ranking of the best 40-inch TVs with Smart TV.

Polarline 40PL11TC-SM

This is a new TV model from a domestic manufacturer, which appeared in 2019.

TV - not from the budget, but it has all the necessary functions: Smart TV, Full HD, the ability to connect to Wi-Fi.

The TV is made in a minimalist black design, without unnecessary frilly details. Thin frames will not distract while viewing from the events on the screen. You can mount the TV either on a stand or on a wall using a bracket.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• The refresh rate is 50 Hz.
• Diagonal 40 inches.
• Smart TV platform - Android.
• Viewing angle - 178 °.
• Weight - 6.5 kg.

SkyLine 40LST5970

SkyLine 40LST5970 - good chinese tv for an affordable price. Belarus produces these devices and offers they have a one year warranty.

Smart TV running on Android allows you to download various applications, thereby expanding the functionality of the device. Speakers with a total power of 20 W provide good sound, creating surround sound.

A good and bright image allows you to enjoy watching your favorite programs.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• The refresh rate is 50 Hz.
• Diagonal 40 inches.
• Smart TV platform - Android.
• Viewing angle - 178 °.
• Weight - 7.4 kg.

Sony KDL-40WD653

This model differs in small dimensions and stylish design. According to the manufacturer himself, this A great budget option for creating a small home theater.

Dolby Digital Plus speakers support the technology. surround sound, which makes watching movies even more interesting. The small and light body of the TV can be installed both on the stand and on the wall using the bracket.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• The refresh rate is 50 Hz.
• Diagonal 40 inches.
• Smart TV platform - Android.
• Viewing angle - 178 °.
• Weight - 8.1 kg.

HARPER 40F660TS

The main feature of this model is a high-quality LCD screen with LED backlight. He takes very well both analog and digital broadcasts, and can also play content from removable storage devices.

If necessary, you can record your favorite program or program this action for the required time. Full HD resolution provides excellent image quality, and the viewing angle allows you to watch TV from any location.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• The refresh rate is 50 Hz.
• Diagonal 40 inches.
• Smart TV platform - Android.
• Viewing angle - 178 °.
• Weight - 7.88 kg.

Samsung UE40NU7170U

This model is a high-tech novelty from a world famous manufacturer.

The main feature of this TV is 4K UHD resolution. Technologies such as UHD Dimming, PurColour contribute to the most vivid and detailed image. The body of the model is made in dark black.

Thanks to thin frames, nothing will distract from viewing. The TV is installed both on the stand and on the wall using a special mount. The Dolby Digital Plus system provides pretty good sound.

This model has proven itself well in 2024-2025.

Characteristics:

• Resolution - 3840? 2160.
• HD resolution - 4K UHD, HDR.
• Diagonal 40 inches.
• The refresh rate is 100 Hz.
• Smart TV platform - Tizen.
• Weight - 8.8 kg.

The best 40 inch TVs with Full HD 1080p

The TOP-5 presents the best TVs with Full HD 1080p.

Polarline 43PL51TC

Another option for those who want to enjoy a good image at an affordable price.

Direct LED backlight provides high-quality and uniform screen illumination without glare. An excellent viewing angle allows you to watch TV from a location, while the image quality remains at a high level.

If necessary, the user can record a favorite movie or program on removable media, and the Time Shift function allows you to stop showing the on-air program at any time.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• Diagonal 40 inches.
• The refresh rate is 50 Hz.
• Weight - 7 kg.

Sony KDL-40RE353

KDL-40RE353 is a model from the Japanese manufacturer in 2017. LCD matrix and Direct LED backlight provide excellent image quality and no glare.

In addition, the TV is equipped with several technologies that improve picture quality. For example, Live Color enhances colors, while Clear Resolution enhances clarity.

Motionflow™ XR 100 Hz is also present, which improves the transmission of dynamic images. The minimalistic design of the model will perfectly fit into any interior.

Another feature is the X-Protection PRO technology, which protects against dust and dirt from entering the case.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• Diagonal 40 inches.
• The refresh rate is 50 Hz.
• Weight - 6.9 kg.

Hyundai H-LED40F401WS2

TVs from the South Korean company Hyundai have earned their popularity due to their high-quality assembly.

Hyundai H-LED40F401WS2 is a model with convenient controls, good image quality and a universal player.

Full HD resolution reproduces colors perfectly and makes the image clear. LED backlighting is installed along the edges of the matrix, so the display is distinguished by its thinness.

The only drawback is the appearance of light at the edges. Thanks to the presence of a USB port on the TV, you can watch movies and series.

The power of the speakers is enough for normal sound in a small living room.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• Diagonal 40 inches.
• The refresh rate is 60 Hz.
• Viewing angle - 176 °.
• Weight - 6.8 kg.

HARPER 40F660T

Another TV model with high-quality Full HD is HARPER 40F660T. It perfectly picks up digital TV channels, and also allows you to view content from removable media.

The built-in media player plays almost all formats, which is very convenient. Universal mount allows you to hang the TV on the wall. A high-quality matrix provides good image quality and excellent color reproduction.

The model does not lose its relevance in 2024-2025.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• Diagonal 40 inches.
• The refresh rate is 50 Hz.
• Viewing angle - 178 °.
• Weight - 7.88 kg.

KIVI 40FK20G

This compact TV allows you to watch analog and digital TV in excellent quality.

In addition, when you connect a flash drive and an external hard drive, it can turn into a small home theater.

The device has a huge number of connectors, so it can be connected to almost any device. High image quality will make watching movies even more exciting and interesting.

Characteristics:

• Resolution - 1920?1080.
• HD Resolution - 1080p Full HD.
• Diagonal 40 inches.
• The refresh rate is 60 Hz.
• Weight - 6.8 kg.

The best 40-inch 4K UHD TVs

Here is a ranking of 40-inch 4K UHD TVs.

Panasonic TX-40GXR700

Panasonic TX-40GXR700 - excellent 4K with excellent image quality. HDR10+ technology and adaptive dimming allows you to watch scenes in full detail with maximum detail.

Thanks to the presence of smart TV, users are given the opportunity to watch their favorite movies from online cinemas. Multiple HDMI connectors allow you to connect multiple devices to the TV at the same time.

Characteristics:

• Resolution - 3840? 2160.
• HD resolution - 4K UHD, HDR.
• Diagonal 40 inches.
• Smart TV - yes.
• Weight - 11 kg.

Sharp LC-40UG7252E

This model is made in Belarus, which indicates a good build quality. Direct LED backlight provides good image quality without glare.

Active Motion 400 technology allows you to view dynamic scenes in excellent quality, without loops. HDR10 delivers bright, rich images with a high degree of detail.

The TV catches analog, digital and satellite TV.

Characteristics:

• Resolution - 3840? 2160.
• HD resolution - 4K UHD, HDR.
• Diagonal 40 inches.
• The screen refresh rate is 50 Hz.
• Smart TV - yes.
• Weight - 8 kg.

KIVI 40UR50GR

This model is characterized by high image quality and excellent clarity. Thanks to playback technology video with a frame rate of 60 per second, the image becomes as smooth and believable as possible.

Sound from 20 watt speakers is enough for a normal living room. You can control the TV not only with the remote control, but also by installing a special application on your phone.

Characteristics:

• Resolution - 3840? 2160.
• HD resolution - 4K UHD, HDR.
• The screen refresh rate is 60 Hz.
• Smart TV - yes.
• Weight - 6.8 kg.

Which firm to choose?

When buying a TV, you can get confused in the variety of manufacturers.

We have made a small list of the best mid-range companies whose device you will hardly regret buying..

1. Samsung. One of the most popular brands in the production of TVs. Large selection of models with the latest features, many in-house developments, Tizen operating system and high quality Smart TV. Of the minuses, we point out the lame assembly of models, originally from Russia, sometimes an overly bright image and an extra charge on TVs that do not surpass budget manufacturers in terms of functions.
2. Philips. A Dutch company that produces models with wide functionality, nice design, decent picture quality with natural colors. Of the minuses, it is worth noting that many of the management may seem confusing, and Smart TV is much slower than its more expensive counterparts.
3. Panasonic. Japanese manufacturer with fast Smart TV, support for many formats, excellent sound and European assembly. However, there is also confusing management, and very budget models are far behind in image quality.
4. Harper. A young company that produces models exclusively with LED technology, easy to operate, with a clear picture and a bright image. However, the range is limited and at the moment there is no high-quality support for Smart TV.
5. SUPRA. Another young company supplying budget models that compete with more famous brands. It features high image quality and optimized control for any level of user. But the sound quality has not yet reached perfection - there is not enough volume and purity.

Smart TV - what is it and why is it needed?

In simple terms, Smart TV is an opportunity to expand the functionality of the TV using the operating system.

Devices with this function combine the capabilities of TV, the Internet and applications.

Now you can not only watch movies and programs, but also view web pages on the screen, download applications from the store (video hosting, online cinemas).

Additionally, you can watch the content of paid cable and satellite TV, you just need to install the provider's application and pay for the subscription.

There is no need to flip through a TV program and wait for the broadcast - you just drive a movie or program into the search bar and enjoy it right here and now.

QLED and OLED - what is it and which one is better to choose?

System OLED was invented by the company LG and is used mainly in premium segment models. LEDs not only make up the picture, but also highlight it, defining the color palette.

Such an image is ideal in contrast, for example, if necessary, the pixels are turned off without emitting light in principle, which is important in shaded frames.

QLED has become Samsung's development as a worthy competitor to OLED models. Such displays are based on quantum dots - nanoparticles that emit or change light at different frequencies in the process of interacting with power.

This allows you to choose a suitable color palette in a wider range, but so far it has not been possible to achieve a rich black color.

Therefore, at the moment, OLED models win by providing a clear, bright picture without glare and fading..

Screen refresh rate - which is better?

Modern TV screens work on the principle of continuous frame change. At the same time, the replacement speed is so high that the human eye perceives the image as a whole picture without jumps and interference.

Refresh rate indicates the number of frames to be changed in 1 second. For TVs, this figure is 60-120 Hz.

60 Hz is for inexpensive models.There is no high detail here; when showing dynamic scenes, the image seems a little blurry.

It is worth noting that if you see indicators at 50 Hz, then you should not be afraid - the manufacturer indicates the minimum threshold, in fact, the indicator is higher.

If the budget allows, then it is better to choose a TV model with a frame rate of 120 Hz. Then even the fastest and most dynamic scenes will be distinguished by good detail and high definition.

Customer Reviews

Below are customer reviews of the models presented here:

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